by Carol Gann | Marketing
When it comes to driving growth online, small business owners know that simply “being there” isn’t enough. They need to get noticed and keep customers’ attention — whether that’s on social media, a website or in an email. But finding the time and tools to create a...
by International Associations | Marketing
How Can You Improve Your Social Media Engagement? Do you keep text and image updates separate in your content? Have you considered how text and visual content complement each other and actually work well to get your message across? Pairing visual content with...
by International Associations | Marketing
Create Stories That Engage and Educate Do you use stories to engage and educate your audience? Would you like to see how powerful stories can be? This article should help you discover how to create stories for your business that move people to act. One of the...
by Carol Gann | Marketing
Are you building or maintaining a podcast website for you or one of your clients? With more than a million shows and 30 million episodes, podcasts have become a favorite for content consumers. If you haven’t built a podcast website yet, you’re bound to at some point....
by International Associations | Marketing
Limited Budgets Hamper Small Businesses It’s just a given that small businesses have limited resources for their marketing budgets. Because of this their limited funds as well as their time and other resources, must be used judiciously. Two of the most common...
by Carol Gann | Marketing
When you first launch an ecommerce business, most of your time and resources will go into setting up the site and facilitating orders. Key performance indicators (KPIs) probably aren’t on your radar yet. However, as you get more comfortable with running an ecommerce...
