Keep customers watching with IGTV for business

If you’re anything like me, when trying to market your business, you’ll look for every possible avenue to get the word out about what you do and why people need it. You may already be using blogging, Facebook, podcasting, Instagram, Pinterest or a combination of all...

How you can increase your average order value

When you have an ecommerce store you are always looking for new ways to convert customers and increase your average order value (AOV). Your AOV is pretty much what it states, the average order value of all the orders placed in your store. By increasing your AOV you...

Tips for converting leads into paying customers

Today, with so many offers and in-depth reviews available, getting a new customer to commit to a purchase can be a challenge. While the sales funnel model has remained mostly unchanged, the way you interact with consumers at each stage has evolved significantly. Read...

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