by International Associations | Marketing
If You’re Different, You Stand Out. And, That’s a Win Over the years I’ve talked with many clients who are looking for ways to disrupt a competitor and/or win more business from existing customers. When we dig deep, I’ve found many clients are trying to...
by Carol Gann | Social Media
Negative social media comments and reviews are sometimes amusing, but they can pose major problems for businesses. Many studies have explored the impact of online reviews on consumer behavior, and the general consensus is that: The majority of consumers read (and care...
by Carol Gann | Social Media
Instagram is one of the most popular social media platforms out there that can put your business in front of your ideal audience and help you make more money. Businesses need a strategy, though, and how to tag on Instagram should be a vital part of that. Forming a...
by Carol Gann | Marketing
From choosing the right market to having a payment plan in place, this is your cheat sheet to growing a global business. If I had a dollar for every time someone asked me what it takes to go global, I’d be one rich woman. It’s not one thing that propels you to...
