by International Associations | Business
Should You Charge More for a Better User Experience? Every company has some form of a customer service department. The smallest companies, even solo entrepreneur’s, will act as if they have a customer service department. Why do people reach out to the...
by International Associations | Marketing
Your Customer Service Can’t Just be Reactive Now that more interactions between customers and companies are taking place in public forums, being proactive has become increasingly important. Today business has to contend with customer reviews coming via social...
by International Associations | Business
Business Has a Sustainability Role It’s become accepted that business has a role to play in improving the environment and dealing with climate change. What is undecided is how to do that, and for some, what actions are expected. Generally, companies are...
by International Associations | Business
4 SEO Tactics That Damage Your Brand’s Reputation From a marketing perspective, you’ve got to feel at least a little sorry for the utter devastation of Seaworlds’ sterling brand. For decades, its parks were a fun, wholesome place to take...
by International Associations | Social Media
It’s a Fight to the Death! You’re in a fight , and it’s your brand vs. your competitors and your business survival at stake. The old rules don’t apply anymore because today it’s a 24/7 battle to beat your competition and and serve...