by Jessica Thiefels | Business
Google My Business (GMB), a service offered by Google, is a platform where companies can share relevant information about their business and customers can leave reviews and add photos. The initial benefit of GMB is improved legitimacy and increased exposure while...
by Joanne Camarce | Marketing
One of the biggest challenges for businesses is getting their website in front of customers. Search engine optimization can be tricky for new business owners, and launching ad campaigns on the wrong platforms can burn money quickly. How can marketers ensure that their...
by Deborah Sweeney | Business
As 2020 comes to a close, an uncertain winter lies ahead across the United States. The coronavirus pandemic will continue during the winter months and entrepreneurs will be hunkering down to the best of their ability. This includes businesses in rural areas, which...
by Sarah Dawson | Marketing
This post was originally published on March 26, 2020 and was updated on Sept. 24, 2020. We’re all living in the midst of tremendous uncertainty and unease with the ongoing impact of COVID-19. As a small business owner, you’re affected in a profound way. But there are...
by International Associations | SEO
Keyword Stuffing Used to be the Norm Content writing years ago was much different than it is today. Stuffing as many keywords as possible into your content was what everybody did. The following type of sentence was the standard. “Orlando Eye is one of many...
