by International Associations | Marketing
Why do people buy what they do, when they do? Understanding why the customer does anything is important in delivering the right product or service at the right time. That’s one reason learning how to anticipate needs with consumer psychology and micro-moments is key...
by International Associations | Customer Engagement
There is no Traffic Jam on the Extra Mile We’ve all have experienced many different levels of customer service. Even without a real definition it’s always easy to recognize when you are receiving better customer service. We can feel when someone is doing a...
by International Associations | Customer Engagement
Be as Easy as Ordering Pizza Years ago when I ran an Oil and Gas well testing company we worked a lot of long days with frequent calls to Domino’s to feed my crews. It was easy to grab your phone and order some pizza’s for my guys. I would just pick up the...
by International Associations | Better Business Alliance
It Was the Right Thing to Do Customer Service is something most companies pay a lot of attention to. When it comes to taking care of customers, sometimes people go a little further than expected. When asked why, their response is often to say, “It was the...