by International Associations | Accessibility
The pandemic has changed people’s lives – and it has changed business as well. We are now witnessing tremendous growth in the number of people using digital channels – in times of social distancing, digital often becomes their only choice. Lots of daily activities...
by International Associations | Marketing
Is your Pinterest marketing serving your business in the way you had hoped? I’ve had a lot of frantic emails from people who are worried about all their Pinterest statistics (e.g., monthly viewers, followers, etc.) Let’s chat about key performance indicators for...
by International Associations | Brand Marketing
What is reputation management? Have you ever wondered, “How can I get rid of this negative review?” or “I visited my Yelp profile and it says I have a 2-star rating. I didn’t even know I was on Yelp!” This might be a good time to discuss reputation management....
by International Associations | Content Marketing
One of the cheapest and easiest ways to put your restaurant on the map and acquire new customers is to rely on user-generated content. Especially if you’re a beginner restauranteur, you shouldn’t miss out on the opportunity to involve your customers and followers in...
by International Associations | Pinterest
Today I want to take a look at 7 of the most common rumors that float around regarding Pinterest and determine the truth about them. You might have heard and believed these to be true, however we are dismantling them, so that you can continue to create great content...
by International Associations | Reputation Management
A recent study revealed 78 percent of consumers appreciate management responding to their reviews. Simply replying to reviews, both positive and negative, can increase both your customer conversion rate and revisits. 9 out of 10 customers now see online reviews. Cone...
by International Associations | Security
Much like an entrepreneur would incorporate a business to ensure it receives limited liability protection, it is critical that owners of small to medium-sized businesses (SMBs) emphasize protecting the privacy of your small business website. Data breaches and...
by International Associations | Pinterest
BENEFITS OF PROMOTED PINS Promoted Pins give you a qualified audience. In other words, you are reaching exactly who you want to be reaching. It amplifies your content. If you have really great content, and you gain that coveted top spot in the Pinterest feed,...
by International Associations | Email Marketing
Collecting customer emails on your website is one of the simplest and most automated ways of increasing your business sales and creating loyal customers. By sending out targeted newsletters to your customers you’ll be giving those people an incentive to visit your...
by International Associations | Search Engine Optimization
Wouldn’t it be great to get more customers coming into your business? Isn’t that what a great website is supposed to help you do? While most good websites are setup to be search engine friendly and help you rank high, there are several strategies that you can use to...