by International Associations | Sustainability
The events of 2020 accelerated consumer sustainability trends that had already been starting to emerge across many different markets. Despite being one of the most unpredictable years ever, it helped create greater public awareness of sustainability and deepen...
by International Associations | Business
Business processes play a vital role in any organization. Effective processes streamline individual activities and improve overall efficiency. To become and remain successful, there needs to be a continuous focus on improving business processes to increase...
by International Associations | Customer Engagement
There is no Traffic Jam on the Extra Mile We’ve all have experienced many different levels of customer service. Even without a real definition it’s always easy to recognize when you are receiving better customer service. We can feel when someone is doing a...
by International Associations | Marketing
With a rapid shift to online presence this year, many companies are having to explore digital options now that they hadn’t considered in the past. One business function quickly making the move to digital is public relations (PR). If you own a business, you might be...
by International Associations | Customer Engagement
Be as Easy as Ordering Pizza Years ago when I ran an Oil and Gas well testing company we worked a lot of long days with frequent calls to Domino’s to feed my crews. It was easy to grab your phone and order some pizza’s for my guys. I would just pick up the...
by International Associations | Blogging
Many factors set great bloggers apart from the rest. Do you know which one that I’ve seen cropping up most over the last few years of interacting with successful bloggers? It’s that successful bloggers often have and are not afraid to express strong opinions....
by International Associations | Blogging
Why is Blogging Difficult? Regarding Blogging For some writing a blog comes naturally. They may have a good grasp of language and how to us it to communicate effectively. Allowing them to find their voice reasonably quickly. Also may find that ideas for posts come...
by International Associations | Design
There was a time, early in my freelance days, when I gleefully accepted any client who came a-knockin’ at my door — no client screening or preliminary fact-finding recon necessary. However, I quickly learned that it pays to be selective, and moved to using a rigorous...