by International Associations | Social Media
What is Social Media Optimization? Social Media Optimization (SMO) is the use of a number of outlets and communities to generate publicity. Doing this increases the search awareness of a product, service brand or event. This raises it’s potential exposure in...
by International Associations | Marketing
To call 2020 a turbulent year for business would be a severe understatement. With an evolving set of rules by various state and local governments, businesses are having to think on their feet and take drastic steps to increase sales to stay afloat. By August 2020, 29...
by Carol Gann | Marketing
Choosing a website domain is one of the most important decisions you’ll make for your business. The full website name you pick will be crucial as you attempt to build name recognition and empower people to find your company online, and that’s a solid reason to look at...
by International Associations | Marketing
One of the biggest challenges for businesses is getting their website in front of customers. Search engine optimization can be tricky for new business owners, and launching ad campaigns on the wrong platforms can burn money quickly. How can marketers ensure that their...
by International Associations | Blogging
Keeping up with content creation can be challenging. One of the only ways to ensure that you execute and consistently publish high-quality content that drives results for your brand is by using a blog editorial calendar. Let’s look at what an editorial calendar is,...
