by International Associations | Marketing
This post is shared from one of my favorite customer service gurus Shop Hyken, author of the The Shepard Letter HOW TO MEASURE CUSTOMER RETENTION Get ready to do a little math. While not my...
by Carol Gann | Marketing
From choosing the right market to having a payment plan in place, this is your cheat sheet to growing a global business. If I had a dollar for every time someone asked me what it takes to go global, I’d be one rich woman. It’s not one thing that propels you to...
by International Associations | Customer Engagement
This post is shared from one of my favorite customer service gurus Shep Hyken, author of the The Shepard Letter Ten Reasons Why Customers Choose to do Business with You “People don’t buy what you do; they buy why you do it.” That quote...
by International Associations | Covid-19
Reflections from lock down As lockdown restrictions begin to ease, it is important to consider the changes we wish to make as individuals and businesses. While COVID 19 has brought enormous hardship to humankind, it has also highlighted our determination and...
by Carol Gann | Social Media
To err is human, and behind every great business social media presence is a human (or several). We all make mistakes, and the same is true with social media management. However, while a hashtag typo or an incorrect link can (and likely will) happen as you market your...