Royalty Free Music for Your Video Soundtracks
As your marketing grows in sophistication, it’s not a huge leap to embrace video marketing to advance your brand. Selecting the right music for your video soundtrack may seem like a huge challenge.
It’s so crucial because choosing the right soundtrack can make the difference to your video’s success. You want a soundtrack to accompany your video that grips your audience from start to finish rather than one that they can barely watch.
By selecting a fitting soundtrack or jingle in your video, you can grab your audience’s attention and evoke the specific emotions and feelings you want them to associate with your brand. Neglect the musical aspect of your video, and people will think less of your brand.
Music Affects Attitudes Toward Brands
How music affects people’s attitudes toward brands was proven in a 1994 study that tested music’s effect on brand attitudes. In the study, half the participants watched an apple juice commercial with music while the other half watched the commercial without music.
During the study, 23% of participants who saw the apple juice commercial with music reported that one of the beverage’s benefits was “drinking a natural drink”. However, among the participants who watched the commercial without music, only 4% reported the same belief about the apple juice brand.
Music Makes Your Videos Better
Music can make your videos more engaging, interesting and convincing to your visitors. It doesn’t matter whether you’re creating fun social media videos, persuasive product videos, or even serious training videos. Music makes your video better and improves the engagement of those viewing your video.
Like most of us, you probably don’t have a team of musicians you can tap into whenever you need a hit soundtrack for your next video. You have to rely on music websites that provide stock songs. But many of these websites charge a royalty fee for each track they offer, which you probably don’t have the budget for.
We Found Royalty-free Music Websites
We’ve done the research for you and found the best royalty-free music sites. They all provide high-quality music which will be the perfect soundtrack for your next video.
Artlist partners with some of the best indie artists to create original tracks, helping companies like National Geographic, Microsoft, and Toyota make video soundtracks. They offer thousands of tracks that you can filter by mood, theme, genre, instrument, tempo, and duration. Artlist also curates themed collections of their partner artists’ tracks and spotlights their albums, too.
Owned by Shutterstock, PremiumBeat offers one of the most diverse and sizable collections of royality-free music on the internet. With the help of their own music industry experts, they’ve curated over 10,000 tracks that you can segment by genre, mood, artists, instruments, beats per minute, and duration. Their music experts also curate an Editor’s Pick playlist that has 857 of PremiumBeat’s best tracks to help you make the best possible soundtrack for your videos.
With over 300 tracks in the genres of acoustic, folk, cinematic, corporate, pop, electronica, urban, groove, jazz, rock, world, and more, Bensound provides plenty of musical options for your video’s soundtrack.
ccMixter has one of the most thorough processes for creating free music out of any royalty-free music website. They collaborate with musicians who upload original samples of their instrumentals, singers who upload original acapella recordings, and producers and DJs who mix the music together to create free tracks for your videos. With over 120 original tracks for film & video, commercial projects, and video games, ccMixter can help you make a truly creative video soundtrack.
Filmstro – Royalty Free Music
Filmstro not only offers royalty-free music that spans over 65 different categories, like mood, film & video genre, music genre, and instrumental palette, but they also let you customize each track by its momentum, depth, and power. This gives you infinite creative possibilities to choose from when you create your video’s soundtrack.
Pond5 – Royalty Free Music
Pond5 offers one of the largest royalty-free music libraries in the world. With over 500,000 tracks in 36 different genres spanning from Hawaiian to action, you can make music tracks for almost any video project.
Music Vine collaborates with over 160 independent musicians to produce more than 2,500 tracks that you can segment by style, mood, energy, vocals, and duration. They also curate collections for particular themes in filmmaking and video production. You can filter them by vibe, theme, genre, and environment. Additionally, Music Vine dedicates a section of their website to their artists, letting people follow them and explore their music.
Soundstripe – Royalty Free Music
Soundstripe partners with over 80 artists to produce songs that you can filter by mood, genre, pace, instruments, key, vocals, duration, and beats per minute. They’ve also curated over 50 playlists that span from genres like action & sport to weddings.
On Soundstripe, you can also create an account, follow artists, playlists, like songs, and create your own playlists. If you need sound effects for your video, Soundstripe offers 29 categories of sound effects, ranging from construction to sci-fi.
Epidemic Sound – Royalty Free Music
By collaborating with some of the most talented musicians in the industry, Epidemic Sound’s tracks are featured on YouTube and Facebook videos that rack up over 20 billion views each month. Epidemic Sound has curated over 725 albums of royalty-free music, spanning from genres like “Corporate” to “First Snow”, allowing you to create diverse and high-quality soundtracks.
Your Video Soundtrack Music Matters
Music SoundTracks Complete Your Videos
By selecting a fitting soundtrack or jingle for your video, you will grab your audience’s attention and evoke the specific emotions and feelings you want them to associate with your brand. Neglect the musical aspect of your video, and people will think less of your brand.
