by John Walck | Marketing
Content Drives Your Marketing Content is the driving force behind all of your most effective marketing strategies. Content drives your lead generation, inbound marketing, and sales enablement. As marketers personalize how their prospects and target accounts...
by John Walck | Marketing
Would You Like to Improve Your Feedback? There’s an old adage that “You can’t fix what you don’t know about”. In the digital age, customer feedback is more important than ever. It’s exciting to see so many companies do post-purchase...
by John Walck | Marketing
Is Publishing an eBook in Your Future? Have you ever considered publishing your own eBook? Do you wonder how publishing eBooks could help you? Do you have experiences that could teach others? If you own either a ‘bricks and mortar’ or an...
by John Walck | Marketing
7 Unforgettable Customer Service Stories Inspirational Customer Experience Stories Why do consumers enjoy reading stories of great customer experiences? It might be that these stories personalize your business and provide a constant reminder that there...
by John Walck | Marketing
How Great Content Can Improve Your Sales Blogging is about teaching people who are interested in your industry. It’s important for your business to be better at teaching than everyone else in the world. You need a strategy which possesses a creative...
by John Walck | Marketing
Your Customer Service Can’t Just be Reactive Now that more interactions between customers and companies are taking place in public forums, being proactive has become increasingly important. Today business has to contend with customer reviews coming via social...
